Prepare to embark on an extraordinary literary odyssey as we unveil the top BookTok books of 2023. This year, BookTok has once again captivated millions of readers, igniting a passion for storytelling and fueling a surge in book sales. Join us as we explore the captivating titles that have dominated the platform and are poised to become must-reads for the year ahead.
Title | Author | Genre |
---|---|---|
The Seven Husbands of Evelyn Hugo | Taylor Jenkins Reid | Historical Fiction |
It Ends with Us | Colleen Hoover | Romance |
The Love Hypothesis | Ali Hazelwood | Romance |
Verity | Colleen Hoover | Thriller |
The Song of Achilles | Madeline Miller | Historical Fiction |
Title | Author | Genre |
---|---|---|
Ugly Love | Colleen Hoover | Romance |
The Hating Game | Sally Thorne | Romance |
People We Meet on Vacation | Emily Henry | Romance |
Red, White & Royal Blue | Casey McQuiston | Romance |
The Seven Deaths of Evelyn Hardcastle | Stuart Turton | Mystery |
Case Study 1:
In 2022, The Seven Husbands of Evelyn Hugo sold over 1 million copies in the United States alone after gaining immense popularity on BookTok. Source: Publishers Weekly
Case Study 2:
Colleen Hoover's It Ends with Us became a TikTok sensation, with over 40 billion views of the #BookTok hashtag. Since its initial release in 2016, the novel has sold over 11 million copies worldwide. Source: Forbes
Case Study 3:
In 2021, The Love Hypothesis emerged as a breakout hit on BookTok, with over 100 million views of its #BookTok hashtag. As a result of its viral popularity, the novel became a New York Times bestseller and has sold over 2 million copies to date. Source: Entertainment Weekly
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